Zaidy’s Deli & Bakery is a Denver institution, that has been rebooted with a refreshed new red and white look. They needed their old logo revitalized while still keeping true to their old look and feel. Along with the restaurant came menus, hats, signage, all the way to stickers, and it was a pleasure working with the one of the incredible owners Joel Appel to create them all.

The Women’s Foundation of California is a statewide, publicly supported foundation dedicated to achieving racial, economic, and gender justice by centering the experience and expertise of communities most impacted by systemic injustice. They work to invest in, train, and connect community leaders to advance gender, racial, and economic justice.

Pushing their mission and message forward visually has been inspiring and moving. Getting to be a tiny part of the big changes they’re making for women in California has been a huge gift.

Centrality Research focuses on the numbers for their clients, while bringing a community-driven voice into their client’s decision making. The concept for the logo came from a Venn diagram by overlapping the letters in the brand name. Taking it a step beyond that, the dots represent community members coming together to complete the circle.

Rise Café is a coffee shop located in Denver’s River North district. While the client wanted to logo to resemble the Enterprise Coworking look and feel, it also needed to feel cool and distinct. Rise offers a full range of drinks, snacks, and meals to fuel creativity and community happening around the corner at the coworking space.

Greenbox Self Storage was looking to distinguish itself from the self-storage industry by providing new, modern, secure, state-of-the-art, and environmentally friendly self-storage space in core urban neighborhoods. The most important thing about the look was that it felt as clean and modern as the designs for the buildings.

There are currently six Greenbox Self Storage facilities either in operation or under construction. It has been amazing watching them pop up all over Denver, and a thrill to be a part of.

A celebration of the work, strength, and power of California, this is a first of its kind summit to connect self-identified women and gender-nonconforming people from different sectors across California to advance social change and lead California into the next decade.

This state-wide event required a bold brand design that could support gorgeous photography of strong women, as well as the natural beauty that makes California so special. Watching this event come to life, in partnership with The Women’s Foundation of California, The California Endowment, The Office of the First Partner, Full Court Press Communications, Do Good Events, Lunia Blue and Tompert Design has been an absolute pleasure.

The rebrand of a city is nothing to take lightly. I received a call from Visit Oakland, asking if I could create something quickly after another agency had tried. With a bright, eye-catching logo, incorporating the colors of the city, the “O”’s of Oakland, as well as the iconic Bay Bridge, the client was thrilled, and so was I. 

Joy and Justice is a movement to engage residents of Alameda County in local government through voter registration, education, and advocacy. In response to voter suppression around the country, Alameda County Supervisor Nate Miley is reaching out to his constituents and the voters of Alameda County to encourage them to strengthen their democracy, by getting involved!

It was a pleasure to design this bright, inspiring and joyful brand to further the cause with Supervisor Miley’s office, The Black Joy Parade and Full Court Press Communications.

Fisherman’s Wharf, in San Francisco’s historic waterfront district, was looking for a fresh look and a new set of eyes to bring a different kind of tourist to their bustling attractions. Home to hotels, restaurants and shopping, alongside beautiful bay views, the opportunities to redesign their creative (including a custom map) has been the opportunity of a lifetime. Their openness to a new direction and seeing their wharf through a fresh lens was a great chance for both of us to shine.

Enterprise Coworking is a shared workspace in Denver's RINO neighborhood that empowers members to achieve their goals. When I was brought into the project, the client was very clear about what they were looking for from their logo. But as the process opened up, we knew we could make something cooler for the amazing space. Working together with them, we made something bigger, better, and more versatile. Seeing the design pulled through to the entire space has been incredible. 

The Block at Valdez is a new mixed use retail and residential. It is Oakland’s new premier shopping street nestled between Uptown and Lake Merritt. Bound by two new mixed-use developments - Alexan Webster and Alta Waverly. The development needed a cohesive look to brand the retail and residential, and create a brand out of the neighborhood.

Working together with Colliers, Trammel Crow and Wood Partners, Guild Retail Partners brought all the moving parts together to create a new neighborhood. What started with a request for a small logo bug, turned into a brand and a fully fleshed out website.

The Oakland Urban Wine Trail was designed as an attempt to bring more people to the wineries locally, without a trip to Sonoma. They needed to create a custom map, brochures, a logo that matched the look and feel of the Visit Oakland look and feel, as well as web and print ads. Custom glasses? Sure! Street decal? Why not!? Cheers!

Enterprise Coworking is a shared workspace in Denver's RINO neighborhood that empowers members to achieve their goals. When I was brought into the project, the client was very clear about what they were looking for from their logo. But as the process opened up, we knew we could make something cooler for the amazing space. Working together with them, we made something bigger, better, and more versatile. Seeing the design pulled through to the entire space has been incredible. 

The city of Boston was looking for something fun to attract attention in airline and tourism magazines across the country. As a Boston transplant, the accent was one of my favorite aspects, and I used that to tell what made Boston so special. We created a campaign that got attention in the city, and more importantly, in the rest of the US.